Head Marketing and Communications - Lagos
SHEKEL MOBILITY · Lagos, Nigeria
About this role
wn go-to-market strategy for Shekel’s financing products — developing audience-specific value propositions for dealers, fleet operators, and individual buyers. • Build product messaging frameworks, competitive battlecards, and sales narratives that enable the Growth team to close effectively. Lead Generation & Sales Enablement • Design and execute multi-channel demand generation campaigns, digital, events, partnerships, and referrals that convert awareness into qualified pipeline. • Own the MQL-to-SQL handover process with the Growth team; track and optimise lead volume, conversion rates, and
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