Performance Marketing Executive

About this role

Responsibilities • The purpose of this role is to drive efficient traffic and booking growth by executing spend and campaigns across key digital performance channels including display, PPC & affiliates • Produce daily reporting of KPIs to identify issues and opportunities for growth. Communicate KPIs with key stakeholders. • Create engaging and relevant ad copy to boost campaign conversion. • Keep pace with search engine and PPC industry trends and developments. • Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordan

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