Principal Product Manager, Loyalty & Referrals

About this role

there's genuine room to build new forms of viral growth that go past referrals as they exist now. The referrals domain — one of Hello Fresh's most important sources of new subscribers — lives in our Engagement tribe, which deepens customers' relationships with our brands as Hello Fresh evolves beyond the weekly meal kit subscription into a daily kitchen companion that earns a place in customers' lives. It's a highly visible mandate with sustained attention from senior leadership. What You'll Do • Own the vision, roadmap, and strategy for the referral product across app and web, and the behavio

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